Patron Business Guides
Go from chaos to clarity.
IMPLEMENT A SIMPLE, PROVEN FRAMEWORK
THAT GROWS YOUR PEOPLE AND MOST IMPORTANTLY
YOUR BUSINESS.
Are you one leadership team away from extinction or greatness?
Are you:
● Concerned your business is not operating anywhere near it’s full potential?
● Involved with too many projects demanding all your time and attention?
● The only one making decisions and coming up with all the ideas?
● Frustrated — and even desperate — that you have to tell people how to do things over and over each day?
The gap between extinction and greatness isn’t as wide as you think. Build your business on a framework that delivers results so you can feel confident in your business again.
Ryan Risling
Pinnacle Business Guide
I’ll climb with you
Many businesses struggle to reach their full potential because they lack the leverage needed to harness growth.
Ryan Risling understands the highs and lows of entrepreneurship – from remarkable success to unforeseen challenges because he’s lived it as a business owner himself and as financier to numerous other companies, helping them navigate their own situations. Ryan is a creative, action orientated thinker who is not afraid to ask difficult questions. His experience, positive energy and growth mindset combine to invigorate his peers and clients and galvanize them around their mission.
We invite you to discover how the Pinnacle system, combined with Ryan’s guidance, can be the leverage you need to reach new heights.
The Pinnacle Principle
People
Surrounding yourself with the right people is a necessity. To embark on this journey, you’ll need to carefully select your team. Pick people who will help raise you up, and remove people who slow you down. A unified team working toward a common goal will always get further than even the most motivated individual.
The Pinnacle Principle
Purpose
The climb to the top requires some serious thinking. You have to figure out what you’re really all about, and what makes you different. How do you stand out from the crowd? What are you bringing to the table that nobody else can provide? What story are you telling with your work? This insight will help to develop the strategy you need for the journey.
The Pinnacle Principle
Playbooks
“Just wing it” is bad advice when scaling a mountain, and it’s bad advice for business. Developing a clear-cut plan for everything you do will keep things running smoothly. Devise a strategy for business operations, meetings, and everything else you do, and keep it consistent.
The Pinnacle Principle
Perform
Actions really do speak louder than words. Even the best plan is useless without follow-through. You don’t have to get it all done in a day, but focus on incremental improvement and keep track as it happens. Only consistent practice can lead to exceptional performance.
The Pinnacle Principle
Profit
A great strategy builds momentum over time, continuing to get better, faster, and cheaper. With the right people, a clearly defined purpose, a detailed playbook, and consistent performance, profits are nearly inevitable. Sir Edmund Hillary once said, “It is not the mountain we conquer, but ourselves.” (And as one of the first people to climb Mt. Everest, we think he’d know.)
The formula to success: the Pinnacle Principle
People + Purpose + Playbooks + Perform = Profit
People
Surrounding yourself with the right people is a necessity. To embark on this journey, you’ll need to carefully select your team. Pick people who will help raise you up, and remove people who slow you down. A unified team working toward a common goal will always get further than even the most motivated individual.
Purpose
The climb to the top requires some serious thinking. You have to figure out what you’re really all about, and what makes you different. How do you stand out from the crowd? What are you bringing to the table that nobody else can provide? What story are you telling with your work? This insight will help to develop the strategy you need for the journey.
Playbooks
“Just wing it” is bad advice when scaling a mountain, and it’s bad advice for business. Developing a clear-cut plan for everything you do will keep things running smoothly. Devise a strategy for business operations, meetings, and everything else you do, and keep it consistent.
Perform
Actions really do speak louder than words. Even the best plan is useless without follow-through. You don’t have to get it all done in a day, but focus on incremental improvement and keep track as it happens. Only consistent practice can lead to exceptional performance.
Profit
A great strategy builds momentum over time, continuing to get better, faster, and cheaper. With the right people, a clearly defined purpose, a detailed playbook, and consistent performance, profits are nearly inevitable. Sir Edmund Hillary once said, “It is not the mountain we conquer, but ourselves.” (And as one of the first people to climb Mt. Everest, we think he’d know.)
Discover Where Your Business Stands
Build a Category of One Company
Gain control
Grow leaders who grow companies.
Simplify your business
Implement a proven, profitable framework to scale up your people, processes and profits.
Be confident
Move your business upward with more clarity and confidence in your future.
The Journey Before Us
Have a conversation
Audition As Your Guide
Start Your climb
Your journey to the summit requires patience and an ability to play the long game. If it was easy, everyone would be doing it. You’ll need to keep your goals in mind and focus on putting your best foot forward every step of the way.


